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EA Removes Intrusive Ads From UFC 4 After Backlash, Issues Apology

9 monthes ago   |   By PlayStation LifeStyle

Electronic Arts has drawn ire for inserting commercials into EA Sports UFC 4 weeks after the game's release. These ads, which weren't present when the game was being reviewed by critics, are slapped right onto the gameplay.
A clip posted on Reddit has been widely circulating online, showing an ad for Amazon's The Boys ‘ second season flashing twice in a match - during and after a replay. Although it only lasts a few seconds, the ad is pretty intrusive and covers a good chunk of the screen. As the match resumes, a thumbnail of the ad appears above the timer.
You can see this for yourself in...
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